Size doesn’t matter, but image does…
Last Updated on Tuesday, 2 March 2010 08:53 Written by bryfy Tuesday, 2 March 2010 07:46
There are some postings that should only go on a personal blog and not on a work-related site – this could be one of them. This video has been making its way around some Jewish circles – but take a look at this advertisement and tell me what you think….
But there is a bit of a history of commercials like these…
or….
or…
So, what is the image that we are trying to create of this land of ours ???
All comments welcome – but please keep it clean, we don’t really know who is reading this blog
Tags: Israel
two ways I look at this ad, and the others you added. On the one hand, the popularity of a short video doesn’t have any specific effect on connection to Israel. After all, online stuff about Operation Cast Lead was also massively ‘popular’ – not convinced we’d call that a win for Israel’s image.
other way of looking at it – the advertisers in all these vids you so educationally and thoughtfully posted are telling us something that educators know but refuse to acknowledge – the most powerful experiences on a visit to Israel are created by teenage hormones, far more than archeology or thoughtful programming… Israel really is sexy…